The global hair extension industry is expected to reach a market value of $10 billion by 2023. 2. 50% of black women believe that their natural hair and care are essential to their identities. Today, there are over 3000 black hair care brands that have popped up, that more or less do the same thing, so it has become an extremely competitive and fragmented marketplace. "They'll be end-to-end distribution for hair products and extensions, and more black-owned beauty . Hair care makes up 24% of the beauty and personal care industrys revenues. Its not as easy as just, Im going to learn Afro hair.. She earned her certification early on, but was trained only on European hair. Black women experience high levels of anxiety over their natural hair. Today, there are over 3000 black hair care brands that have popped up, that more or less do the same thing, so it has become an extremely competitive and fragmented marketplace. Coronavirus and African creatives industries: Wher. Godrej, Great Lengths, and Evergreen Product Group. This woman is Agn, s Cazin is a voluble, energetic, exuberant but extremely quick-witted woman who has built her expertise in the matter thanks to her numerous experiences in the black cosmetics sector. This outcome would result in a CAGR of 9% for the industry. I think that the brands that dont make this jump, will miss a window of opportunity and run the risk of becoming irrelevant in 10 years or will simply be relegated as regional players outside of Europe. Market Research reports that in the US alone, the hair care business is over $83 billion, with women being the primary consumers of products in the hair care industry. The last bastion of racial segregation lies in beauty products and hair salons. Unlike at Peckham Palms, other salons sometimes turn away Black people, saying that their stylists are unequipped to serve them. This seems like a commercial misstep. The Halo Collective has raised awareness about how Black hair can lead to stigma and discrimination at school and in the work force. Industry revenues are expected to recover to this pre-COVID high by 2022. 1 in 5 black women feels social pressure to straighten their hair for work twice as many as white women. Salon capacity fell to 70% of its pre-pandemic level due to social distancing and enforced closures. Asia and Oceania held a combined 39% of the total cosmetic market back in 2018. 81% of black people say that hair and beauty products advertised through black media channels are more relevant to their needs. An assessment of the competitive landscape and market shares for major companies. Madam CJ Walker became the first black female millionaire in the US from sales of her black hair product line. . 37% will only dye their hair at home. Even if most women today have embraced their natural hair, the natural hair care sector value does not equate hair relaxers market value. Check out our findings on the top ethnic hair care companies in the US, plus some interesting facts about black-owned ethnic hair and beauty products. Styling products for natural hair went over 1.4B in the year 2020. In the US alone, black consumers spend over $1T each year, and a significant amount of that spending goes toward hair care products. The Afro Hair and Beauty Salon started out as a trade show that professionals from all over Europe attended. One client asked me Why dont. African American shoppers spent 5.4% more on personal care products in 2020, which was nearly 2% greater than the national average. 8. The US hair care sector is worth more than $83B, making it the largest hair care market in the world. For further analysis, we broke down the . (CommonThread) According to experts, online sales channels will grow by 4.8% come 2023, whereas offline purchases will decrease by 1.3%. (Franchise Help) Most of those employees consist of cosmetologists, barbers, and hairdressers, with more than 650,000 employees altogether back in 2014and growing. Studies show that, among black consumers, financial status makes no difference in hair care product purchases. The average hourly salary for hairdressers in the UK is 8.57, according topayscale(13k - 24k annually, depending on experience). Figure 30: Hairstyles worn within the last three years - NET, 2021. Yes, France is a very hard market to break into. 94% of people working in beauty in 2019 were female. Company number 30905R, VAT registration 335 1141 96. The global natural hair care product market size was valued at USD 8.74 billion in 2019 and is expected to grow at a compound annual growth rate (CAGR) of 4.7% from 2020 to 2027. 1 in 4 black women have difficulty finding products for their hair. All the facts about black hair you were looking for. You dont need to be black to have dry skin or curly hair. In 2021, hair color sales grew amongst the black consumer base. This statistic represents the annual sales value of hair care products among African-American consumers in the United States in 2017, by type. The natural hair movement died out as black people entered corporate workspaces in the 1980s. The societal need for the shift is evident, but a new independent report published this week . To improve your experience with us, we use cookies for analytics and personalised advertising. If you are curious about natural hair and the black hair industry statistics, we have them here for you. White women in the natural hair community are 3 times more likely to be neutral than white women towards black hair. Sundial Brands, including the Madam CJ Walker styling and treatment line, launched the second-highest number of ethnic hair products from 2014 to 2016, with 20 total launches. In 2021, the weave industry was worth $6.6B, up from $5.8B in 2020. 21. The market is performing well overall because there is still a big demand, however its not doing as well as a couple years back when there was a real frenzy from consumers who were purchasing the latest products at the height of the natural hair movement. Hmm. Their contribution to the UK economy. Can you give me an example of a difficult brand launch that failed in the French market? Whats the state of the black hair care market in 2020? 9. Some estimate that the global haircare market size will rise from $69 billion USD in 2016 to $87 billion USD in 2023.This article takes a closer look at the industry and presents some recent hair salon statistics. Across the UK, cases of black children being punished for their hairstyles have escalated. The average hourly wage for employed beauty therapists in the UK is 8.60, according topayscale(14k - 23k annually). Subscribe. The global black hair market was worth $2.5B in 2020. Anyone can read what you share. Key Hospitality Industry Statistics. With 24 product launches, Carols Daughter released the largest number of ethnic hair products from 2014 to 2016. As lockdown lifted at the end of March 2021, the most in-demand service from hair and beauty professionals was, unsurprisingly, a haircut, which made up47% of all personal care bookings. In Southeast London, Monique Tomlinson oversees Peckham Palms, an Afro hair and beauty hub. Age and gender. Feb 2, 2022. Even as many Black stylists see the changing standards as deeply significant, others worry that the change could present new competition for Black barber shops and salons, which have painstakingly carved out a niche over the years. In the US, black consumers are 14% of the population but make up a disproportionate percentage of spending on hair and beauty products. They didnt understand that there wasnt a strong network of Afro hair stylists across France. A few years ago, a Nielsen report in the US found that black women spend nearly nine times more than their Caucasian counterparts on hair and beauty . 32% of black consumers say they buy their hair products online. Policies that prohibit natural hairstyles, like afros, braids, bantu knots, and locs, have been used to justify the removal of Black children from classrooms, and Black adults from their employment. In 2020, the beauty and cosmetics market fell by 8% as a result of COVID-19. Janine is a blogger/editor that edits and creates content for Afro Lovely. Personal funding . The personal care market will dominate as usual since it is projected to reach $268bn by 2025. 39% of black people in the US say theyre interested in spending more on black-owned hair and beauty products. With Britain now grappling with how to confront racial inequality, the styling of Black hair has assumed growing political and cultural resonance, including books, documentaries and advocacy campaigns on the subject. 46. The haircare and beauty industry is dynamic and continues to grow at a rapid pace. Fortunately, things are starting to change and black hair care brands can expedite this process by partnering with various hair salons. Ashley Turner @Ashley_MTurner. Its a more versatile way of being thats different from the archetypical church going boujee African-American woman that Beyonc represents with her safe honey blonde hair. So its all very cultural! From a B2B trade show, it opened up to the public and became an event for consumers. I think today, shampoos, conditioners and detangling treatments are much better than whats on the market for white women at the same price points. Sugaring (up 300% in 2018 and a further 91% in 2019). Nevertheless, in 2021 the United Kingdom was among the leading cosmetic consumers in Europe. s offers a full transversal analysis without mincing her words on the state of the black hair care market in 2020. 43% of black spending power can be attributed to women. Brian Swarry, the studios owner, offers extra instruction via Facetime while a junior hairdresser watches and listens. In 2021, the revenue per person for personal care totalled $252.55. In May, after several years of lobbying by advocacy groups and a leading fashion magazine, the Hair and Beauty Industry Authority said it was updating its certification standards so that hairdressers can meet the needs of the U.K.s diverse community.. The NHBF reported that 60% of people working in hairdressing and barbering in 2020 were self-employed (up from 54% in 2019). And today, these Island-repping music stars are deeply influencing womens style. 43% of black women say they use 5+ hair products. Beauty Sales. TheNHBF reportedthat 60% of people working in hairdressing and barbering in 2020 were self-employed (up from 54% in 2019). regardless if you are black, white, asian, latina at the same stores and price points. The more we educate the youth on how to take care and love their hair, the less therell be a need for relaxers. One survey found that Britain has just 314 Afro hairdressing salons out of almost 45,000 registered hair and beauty salons. The French African woman is very educated, cultivated and engaged. What Rihanna did with Fenty Beauty was heading straight into the mainstream by allowing consumers to find the right products that work for any skin tone, type, complexion etc. Shopping Habits. Key Hair Weave Industry Statistics. All the hair comes in a natural black shade that can be bleached and dyed . If were now sharing the skill set and the insight that gives us a competitive advantage, what does that then do to our market share?, For Marvina Newton, 36, the standardization of textured hair training could be positive if it empowers Black-owned salons. Hair discrimination is rooted in systemic racism, and its purpose is to preserve white spaces. Mainstream hair brands like Sundial are coming out with new black hair care lines mainly through the acquisition of independent and often black-owned hair product brands. The black hair industry is worth an estimated 88 million, with black women spending six times more on hair care than their white counterparts. The number of hair salons in 2019 was 16,559, a 21% increase over five years (NHBF). We promise not to swamp you, and you can unsubscribe easily. Another major change lies in communication. SOURCES: Grand View Research, afrolovely, ESSENCE, statistica, Treasured Locks, CNBC, MarketResearch.Biz, AskWonder, perception.org. The number of people working in hair and beauty. Low-income black consumers also make up 39.1% of hair and beauty spending, which is higher than middle- and high-income spending in this category. The proliferation of reggae from the Islands in America profoundly influenced fashion and hairstyles in the 1990s. Black dollars make up 85.7% of the ethnic hair & beauty market. Black American women who prefer natural hair products are the typical hair care market consumers.